We believe in harnessing the natural resources Iceland has to offer as much as we responsibly can, which is why we utilize pure Icelandic water in our production. Water is one of Iceland's purest and most abundant natural resources. Over time, Icelandic water is geologically filtered through layers of inert volcanic lava. This natural purification process delivers clean water; unpolluted, unspoiled, and in no need for any chemical purification. Icelandic water is soft, meaning it has a low concentration of hard minerals such as calcium and magnesium – making it less likely to dry or irritate skin. This is the water we use to water the barley plants at our hydroponic greenhouse, and as an ingredient in our products to ensure the purest formulation.
Journey behind the scenes of our high-tech, hydroponic greenhouse and discover how our unique ingredient, Barley EGF (Epidermal Growth Factor), becomes a reality through cutting-edge biotechnology.