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Visit Our BIOEFFECT Stores While in Iceland.

We invite you to visit our two BIOEFFECT flagship stores in the heart of downtown Reykjavik. Whether you stop by our store at Hafnartorg, Hafnarstraeti 19 or at Laugavegur 33, you’ll receive expert skincare advice.

Opening Hours.

Every purchase includes a complimentary gift, and you’ll often find exclusive in-store offers. Tax Free shopping is available for international visitors.

Our store at Laugavegur 33
Located in a beautifully restored traditional Icelandic yellow timber house.
Mon - Fri: 11:00 - 18:00
Sat: 11:00 - 17:00
Sun: 11:00 - 17:00
How to get there: Map

Our store at Hafnartorg, Hafnarstraeti 19
Beautifully located at the distinctive triangular corner of a landmark building at Hafnartorg.
Mon - Fri: 11:00 - 18:00
Sat: 12:00 - 17:00
Sun: Closed
How to get there: Map

Captivating Design.

Our store at Hafnarstraeti 19, is uniquely located at the triangular end of a beautiful building in Hafnartorg, a shopping center in downtown Reykjavik. Designed by architectural firm Basalt in collaboration with BIOEFFECT’s chief designer, the store reflects the essence of our brand, drawing inspiration from our greenhouse in Iceland.

Our store on Laugavegur, Reykjavik’s main shopping street, is housed in a beautifully renovated timber building over a century old. The design celebrates the history and character of the space, preserving its original charm while incorporating modern elements. The result is a bright, airy, and welcoming environment that provides the perfect setting to explore BIOEFFECT’s products.

Our flagship stores in Reykjavik.